15FebNeed for speed Categories: News, Tags: google, Landing page, performance, Since Google announced in 2010 it was going to take into account page load speed in it’s search engine... [more]
14FebGetting my hands dirty Categories: News, Tags: big toe, business intelligence, project management, reporting, trial & error economics, visitor tracking, VITES™ Platform, I have been at Connected for over 16 months. Throughout this time I have heard the term Big.TOE mentioned... [more]
13FebGoogle Analytics is not for marketers Categories: News, Tags: a/b testing, big toe, business intelligence, google analytics, reporting, visitor tracking, web development, Back in 2005 Google acquired a great little analytics company, Urchin and shortly afterwards shook up the web analysis... [more]
11FebKilling the conversation Categories: News, Tags: facebook, ideas, Like many I’ve been using Facebook for a number of years. In that time it’s gone through various versions... [more]
07FebObjects & processes. Liberating design. Categories: News, Tags: behavioural management, conversion ladder, conversion rate, design, engagement, object & processes, web development, First off, I’d like to start by saying that we are not a design company but have individuals who... [more]
03FebA stand against perfection Categories: News, Tags: css3, process, webstandards, We’re now in the full swing of 2011 and the new year is unfortunately still carrying lots of baggage... [more]
02FebFirst time, last time, every-time Categories: News, Tags: business intelligence, google analytics, statistics, visitor tracking, VITES™ Platform, Web analytics, Measuring how visitors come to your site and convert is a critical part of understanding the factors that drive... [more]
01FebGiving back to writers on the web Categories: News, Tags: Instapaper, iphone, For some time there has been a little browser bookmarklet which goes by the name of Readability, a simple... [more]
27JanLook at me Categories: News, Tags: 64 Monkeys, a/b testing, Button, conversion rate, Form (web), Landing page, Page Elements, visitor tracking, Testing the efficacy of web-forms and landing pages is so ingrained in what we do that frequently we overlook... [more]
25JanAchieving search neutrality Categories: News, Tags: content, fairness, google, net neutrality, SEO, You would expect your web search results to be unbiased but are they? Are they completely neutral and without... [more]
24JanYouTube embraces A/B testing Categories: News, Tags: a/b testing, conversion rate, google, Landing pages, youtube, Testing small changes can make a huge difference to performance, it’s an approach which rant on about to our... [more]
20JanLove is in the air… Categories: News, Tags: loving, I find that, sometimes, owners of maturing businesses can overly concern themselves with gross margin, overheads, efficiencies, cash-flow and... [more]
17JanEnter Pushnote : the power of social media Categories: News, Tags: Flipboard, Online Communities, Pushnote, Safari, Social Network, Stephen Fry, twitter, You probably know the tech-geek Stephen Fry has over 2 million followers on Twitter. Most of his output surrounds... [more]
15JanRotten Apple Categories: News, Tags: App Store, apple, iTunes, Image via CrunchBase Problems setting up an iTunes account for Apple TV Home sharing Your credit card was declined.... [more]
06JanA curated web experience Categories: News, Tags: behavioural management, engagement, Information overload, personalised content, privacy, For some years innovative organisations and software houses have been striving to produce a neater, more contextualised web experience... [more]
05JanAnother 2011 prediction blog post Categories: News, Tags: Android, apple, behavioural targeting, die flash, geo tagging, google, html5, iTunes, mahalo, micro-applications, privacy, quora, semantic web, SEO, Tablet computer, the cloud, TomTom, This is the time of year that everyone and their dog seems to take out the crystal ball out... [more]
04JanChoice architecture : Using intelligent defaults Categories: News, Tags: behavioural management, Choice architecture, conversion rate, Default, engagement, Supposedly, humans are terribly lazy, easy to manipulate and creatures of habit. That’s great news if you can leverage... [more]