Over the past 15 years we’ve built a great internal library of information, guides and topic helpers and we’re committed to sharing this with the outside world. Starting in April 2010 we’re going to be rolling out our “Quickie Guides” (as they are known internally) onto the site. The subject matter is quite wide, including behavioural targeting, managing advertiser sources, tracking whole-of-life, A/B testing, micro-application building, mobile internet.
Pop back and re-visit the library as it grows.
