Kevin Roberts, CEO of Saatchi & Saatchi yesterday addressed an audience of senior business leaders at The IoD’s Annual Convention and claimed that in today’s crazy world strategy is dead, the big idea is dead, management is dead and marketing, as we know, is also dead. Pretty strong words from the head of one of the […]
We are almost 5 years into the current recession with no clear end in sight. Most of us have started ignoring the “we’ve bottomed out” rhetoric and just accept that it simply won’t ever be like it was before. In that sense, we’ll never actually leave the recession, it’s simply another phase of development in […]
by Martin Dower Devoted as I am to Safari it’s finally time to say goodbye and move over to the latest shiny toy in the box, Google Chrome. I’m not sure how I am feeling at the moment as I do love Safari for it’s integration into OSX but it’s just losing too much ground […]
Respecting visitor privacy is core to what Connected are about and in a rapidly changing field we’re adapting our own internal policies to make privacy more robust, clearer and in-line with the industry. You might have seen Google and others currently reviewing their privacy policies at the moment. We are no different. Key headlines We […]
Read More… from We are updating our privacy policy. This is important.
On the 25th of May this year, new EU regulations come into force regarding the use of cookies. It is, potentially, one of the biggest changes to affect how web-sites operate in over a decade. Since the last privacy ruling in 2003 the key change is: OLD : You must provide the option for users […]
efore Connected even begin work we need to get a good understanding of how your business operates now. We adopted a simple 4 step process. We like it simple, folks can understand it whilst it shies away from technical / marketing / operational phraseology. As customers are the lifeblood of all organisations, how we recruit, […]
There seems to be a perennial debate on the pros and cons of long versus short pages, usually between experts. The short answer (no pun intended) is that you must be testing the landing pages empirically as different markets, visitors and sites are going to have different results. Key considerations when thinking about long vs […]
It’s not just the modelling world that seems to prefer skinny things, so does the average the Internet visitor. Page load speed matters, and it is time to get serious about it. According to Strangeloop Networks reducing load time increases performance and therefore slower page load hurts conversion rate: 57% of visitors will abandon a […]
Roger McNamee is a pretty interesting character in the digital world and a rare sight in a world filled with 18-year kids on caffeine. Over the years he seems to have got pretty wise to emerging trends and has advised a great many companies successfully. Now in his mid-fifties you might have thought he would […]
The long summer holiday now looms for recent school and university leavers complete with parents whining about their kid’s job prospects. What an ideal time to consider joining Connected for a few months on our Summer of 2011 Intern Project. We’re looking for a couple of bright, keen and hardworking peeps who have a basic […]
I have shamefully re-posted this from Robert Scoble, of blogging and Building43 fame. It’s a pretty useful quick guide to getting started in Google Plus as there are no really useful guides out there yet and whilst it shares a lot of similarity to the look of Facebook that can be distracting and misleading as […]
I’m new to Google Plus but I’ve already spent a fair amount of time updating my Google Profile, creating circles and adding people. It’s an interesting time for me. I have a healthy dislike of Facebook and therefore very rarely use directly. Flipboard allows me to “magazine” the content in a convenient and disposable form, […]
We are actively growing and need a pair of bright and energetic front-end web monkeys with skills in XHTML, CSS and some Javascript hackery. Rates are highly competitive. We’ve got a busy summer coming up delivering some clever applications for a number of customers so if you are interested send Andy an email with examples of […]
As part of our commitment to all-things Yorkshire we sponsor Huddersfield Philharmonic Orchestra and last weekend saw their excellent Family Movie Matinee, hosted by the (according to my wife) “dreamy” Robert Powell. The event was great fun for all and was a lovely way to wile away a Sunday afternoon listening to the best from […]
From January 1st 2012 Connected will no longer support or test browser compatibility on the following supported browsers; Internet Explorer 7, Firefox 3.5 and Safari 3. Ongoing efforts by the major browser providers has seen the population of those old browsers decline sharply in the last year. These older browsers greatly restrict functionality, specifically HTML5, […]
Have you ever had an unreasonable client? Most companies have, and will reel off numerous examples! Many people mistakenly believe that contracts are only useful in the event of a dispute, but this is not true. A good contract can save you time, money, stress, and even improve your sales opportunities and your brand image. Oftentimes, […]
Lots of people have had a go at predicting the future of the Internet and which trends will rise over the next 5 years. The infographic below rather beautifully lays out both the current position and also some guesses at what might happen in 2015. Digital Life: Today & Tomorrow from Neo Labels on Vimeo. […]
Read More… from Infographics : A unique view of the Internet
Our sponsored Ducati rider, Mike Booth, had a difficult race at Croft, North Yorkshire, last weekend. Crashing out in qualifying he found himself way back on the 8th row of the grid in 23th place but managed to fight his way up to a points-paying 15th. After his brilliant 6th at Oulton Park 2 weeks […]
…of course we do. There are a number of re-occuring questions that we seem to be asked so I’d thought it might be good to answer YES to all the common one here. YES; we’re all based in the UK (Yorkshire, actually) YES; we do our our work in-house YES; we really are 15 years […]
Today was switch-over day to the new offices and it’s gone pretty well. We had a final check at the weekend to ensure the broadband link was in and working and the voice circuit and all looked ok. This morning our new VOIP system went live using softphones on the new telephone numbers and apart from […]
