08NovWhy use VITES™ ? Categories: News, Tags: behavioural management, flat web society, personalised content, report, VITES™ Platform, What is wrong with the "Flat Web Society"? Lots really. Everyone gets the same experience and that just doesn't... [more]
06NovConsultancy Categories: News, Tags: consulting, strategy, thinking, 100 man years of Internet experience bottled up in Connected is a rich vein of learning and knowledge for... [more]
06NovPersonalised content delivery Categories: News, Tags: conversion ladder, demographics, engagement, personalised content, personas, The "one-size fits all" web is a compromise, a general-purpose attempt to deal with all the potential combinations of... [more]
06NovWeb Kaizen Categories: News, Tags: a/b testing, business intelligence, hippo, kaizen, performance, personalised content, personas, reporting, trial & error economics, The art of improvement is simple; make a change and then test it. If it's better then use the... [more]
06NovWelcome to Connected Categories: News, Tags: a/b testing, Connected, function vs form, history,What do we do?Since 1997 Connected have championed the clear commercial benefit of balancing the needs of function and... [more]
06NovCorporate responsibility Categories: News, Tags: culture, responsibility, workplace, Connected are one of the world's leading providers of web-personalisation platforms and as an employer and significant business partner... [more]
06NovDigital engineers Categories: News, Tags: a/b testing, Connected, kaizen, web development, Connected are not a web-design company and therefore keen to avoid the the generic "web design" tag that is... [more]
06NovWeb development services Categories: News, Tags: a/b testing, CRM, development, personalised content, Connected specialise in the turnkey build, delivery and management of market-leading web-sites to organisations in the £5m -> £500m... [more]
06NovPassport Server Categories: News, Tags: business intelligence, data, reporting, VITES™ Platform, Passport is the central repository that VITES uses to store and recall information on the visitor bases. Storing every... [more]
06NovNext Generation Web Platform Categories: News, Tags: a/b testing, kaizen, personalised content, visitor tracking, We are all different. No two groups of people have the same aims, thinking, attention span, decision process, fears... [more]
02Nov334,112 lines of code Categories: News, Tags: agile development, Best practice & learning, development, roadmap, team, VITES™ Platform, Version 2.4 of VITES™ is now available on full release and comprises over 1/3rd of million lines of code... [more]
26OctEffective use of online journey management in a commercial environment Categories: News, Tags: a/b testing, behavioural management, conversion ladder, journey management, kaizen, trial & error economics, VITES™ Platform, Online journey management is the creation of a series of tailored steps that online visitors are able to go... [more]
24OctVirgins, teasers and family Categories: News, Tags: engagement, Landing pages, personalised content, personas, visitor tracking, One of the most frequent areas of attention for Internet marketers is the place that a visitor arrives at... [more]
16OctLanding Pages (Part 2 – Deep-link pages) Categories: News, Tags: conversion rate, Deep linking, Home page, Landing page, The first generation of thinking on this subject was to take visitors not to the home page but to... [more]
24SepWelcome to personalised web journeys Categories: News, Tags: behavioural management, business intelligence, journey management, personalised content, VITES™ Platform, The flat web world of "one-size fits all" is starting to look dated. Every visitor to a site has... [more]
16SepLanding Pages (Part 1) Categories: News, Tags: Adword, google, Landing page, How Landing Pages have transformed PPC traffic Since the original specification for the world-wide web was drawn up in... [more]
14SepEnterprise intelligence – theory of everything Categories: News, Tags: alpha programme, big toe, customer journey, google analytics, management information, VITES™ Platform, There are lots of really good analytics packages available on t’internet – some of them are actually quite good... [more]
26MayTime to leave the right-click world? Categories: News, Tags: apple, ui, I think it probably is. Despite starting my computing life in 1981 on an Apple IIe and having occasional... [more]
07OctWelcome from LinkedIn Categories: News, Tags: linkedin, We are company of less than 20 people who build and run websites that make our clients money; we’re... [more]
07SepLink to Martin Dower? Categories: News, Tags: linkedin, Martin Dower, Hello…and why link to me? Welcome. You’ve hopefully arrived here from my LinkedIn page or a request for a... [more]